MAKE SOMETHING PEOPLE WANT TO OWN.
Merchandise Development • E-Commerce • Fulfillment • Collectibles
Audiences don’t just consume the things they love. They wear them. Collect them. Display them. Gift them. And occasionally argue about them on the internet.
Wing Wave develops and manages merchandise programs that connect talent, podcasts, brands and entertainment properties directly with their audiences.
FROM IDEA TO SOMEONE'S FRONT DOOR.
Merchandise shouldn’t begin with: “What can we put our logo on?” It should begin with: “What would our audience actually want?”
Wing Wave combines product development, entertainment experience, e-commerce and fulfillment to help clients create merchandise that makes sense for their brand—and the people buying it.
CREATE
- Merchandise concepts
- Product selection
- Product sourcing coordination
- Design coordination
- Packaging concepts
- Limited editions
- Signed products
- Collectibles
- Launch & pricing strategy
- Drop strategy
The goal isn’t more stuff. It’s better stuff.
SELL
- E-commerce
- Direct-to-consumer sales
- Events & conventions
- Live selling
- Limited drops
- Podcast integration
- Social media
- Promotional campaigns
- Cross-promotions
We understand the difference between having inventory and creating demand.
FULFILL
- Inventory
- Warehousing
- Order processing
- Packaging
- Shipping
- Customer service
- Release coordination
That means our clients can build merchandise programs without building a fulfillment department.
AND YES, WE KNOW COLLECTIBLES.
This isn’t a capability we added because branded T-shirts sounded fun. Collectibles are part of Wing Wave’s roots. Our experience includes entertainment merchandise, autographs, limited editions, authentication, conventions, live sales and collector communities.
WE UNDERSTAND WHY FANS BUY.
AUTHENTICITY MATTERS.
For applicable signed and collectible merchandise, Wing Wave’s experience with authentication, provenance and collector expectations helps us develop products with the credibility serious collectors expect. Because trust isn’t an optional feature in collectibles. It’s the product.
MERCHANDISE FOR PODCASTS
A great podcast can become more than something people listen to. Recurring jokes become shirts. Segments become products. Communities develop identities. Fans want ways to participate. Because Wing Wave develops both podcasts and merchandise, we can identify those opportunities while the show itself is growing.
CONTENT CREATES COMMUNITY. COMMUNITY CREATES DEMAND.
MERCHANDISE FOR TALENT + ENTERTAINMENT
- Appearances & conventions
- Fan communities
- Autographs
- Limited releases
- Special events & anniversaries
- Project launches
- Collaborations
- Exclusive products
The best entertainment merchandise doesn’t feel like advertising. IT FEELS LIKE SOMETHING YOU GOT TO BE PART OF.
YOUR LOGO DESERVES BETTER THAN ANOTHER COFFEE MUG.
Unless it’s a really good coffee mug. Then we’ll talk.
Looking for collectibles? Visit the Wing Wave Shop for signed merchandise, exclusives and limited releases.